We are contacted by many potential clients that have great ideas but lack overall planning for their products or services when it comes to the basics of Search Engine Optimization (SEO). The adage of building it and they will come has not been successful for quite some time. Companies spend a great deal of time […]

Can you answer this simple question? Do you know your customer – who do your followers follow? The better you know your target market, the better you can offer the content and products they’re looking for. One great way to research your audience is to see who they follow. You can learn a great deal

Do you know why your customer base is loyal to you over a competitor? For your business to succeed, you need to get to know your customers on a one-on-one basis. You truly need to know them intimately if you are genuinely wanting growth. Unfortunately, you cannot do that with hundreds or thousands of customers

There are many places online where you can gain valuable insights about your customers. One of the best is social media sites like Facebook, Twitter, and Instagram. Here are 9 ways to use social media to learn more about your customers. 1. Customer Profiles Look at your customers’ social media profiles and read their about